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Top 10 Auto Manufacturer Websites – February 2010

Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...

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Top 10 Online Retail Categories by Order Size – January 2010

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Behind the Curve: Week Ended March 5, 2010

Below are some links to recent research news, studies and lists from the collection of items that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: (more…)

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Susan G. Komen, St. Jude’s Earn Trust, Equity

Susan G. Komen for the Cure and St. Jude’s Research Hospital had the highest trust and brand equity ratings for non-profits among US consumers in 2010, according to new research from Harris...

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SMB Marketers Segment Emails by Preference, Behavior

Small-to-midsized business (SMB) marketers are primarily interested in segmenting emails by recipient preferences and behaviors, according to according to [pdf] a recent study by GetResponse. (more…)

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Measuring Online Ads Properly

Online advertising agencies need to focus less on impressions and more on serving the needs of their clients’ audience, according to John Burbank, CEO, Nielsen Online Division. (more…)

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Top 10 Real Estate Websites – February 2010

Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...

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Top 10 IT/Internet-based Business/Finance Websites – February 2010

Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...

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Adobe Offers Phishing Bait

Mass market brands and applications such as Adobe are highly tempting to “phishers” who perpetrate online scams through phony email solicitations of personal consumer data, according to The Fraud...

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Teens Display Career Optimism

Despite the ongoing economic recession, US teens display high degrees of optimism and confidence about their future job prospects, according to a new study from Junior Achievement and ING. (more…)

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